Topics & Articles:
the 10 fatal mistakes"
Andy Davies, chief technology officer of strategic consultancy
Aconite Technology has discovered that it's easy to take
your eye of the ball in the rush to deliver e-commerce projects
and programmes. Download
hard to your customers to achieve e-commerce success"
Alan Stevens, head of digital services of the Consumers’
Association, says that in order to survive in the e-commerce
marketplace you must listen to your customers and gain their
confidence over your business. This can be achieved by providing
a clear and easy-to-use website, securing all transactions
and offering them a reliable service. Download
customer information to maximise website potential"
Once you have your website in place and customers are placing
orders, it is important to make sure they keep coming back.
Jim Sterne, co-author of ‘Business Metrics for the New Economy’,
advocates that measuring hits to your site and analysing
your customer base will keep your e-business flowing and
ensure your place in the market. Download
your b2b commerce by joining in with the online trading
and collaboration with other companies is essential for
doing any kind of business on the internet. Nicky Cornish
looks at the various ways to get involved in online trading
exchanges and how to maximise the benefits of the internet
becoming an e-business disaster just waiting to happen"
Financial Times writer Rod Newing’s new book ‘Living
on the Fault Line’ explores the belief that every businessperson
still making a profit is straddling a widening gap in the
marketplace. A gap wherein new Web technologies are increasingly
coming up against old-guard businesses. Download